Barking Squirrel Media

Afinia Dental Storytelling Campaign 2021

Goal: To relay the key brand pillars of Afinia Dental through the Hero’s Journey approach to storytelling. Our unique storytelling discovery process allowed us to interview key leadership and patients throughout the company to find the compelling differentiators that drive the mission of Afinia Dental. From this crucial data, we created a brand storytelling report and a script that relayed the brand pillars of Afinia Dental told from the perspective of a patient’s experience. As always, Barking Squirrel Media relays important facts and figures in a heart engaging cinematic story format that changes minds and drives action.

Producers: Christine Marque & David Bray
Screenplay: Christine Marque
Director: David Bray
Director of Photography: Dan Marque 
Assistant Camera: Matt Henkes
Cam PA: Alex Ding
Key Gaffer
: Christine Marque
Key Grip: Elijah Cliffe, Collin Grimes
Audio Mixer: Antoine Holliday (Iron Wing Productions)
Talent:  Layla Cushman, Ryan Vallo, Lauren Woodiwiss, Kate Kilgore, Staff from Afinia Dental
Editorial: Barking Squirrel Media
Editor: Christine Marque & Dan Marque