At Barking Squirrel Media, we specialize in video production for manufacturing that transforms complex industrial processes into compelling visual stories. With offices in Cincinnati and Chicago, our team partners with manufacturing companies to showcase their innovation, workforce, and values through cinematic brand videos. These are not just marketing tools—they are strategic assets that drive brand visibility, stakeholder trust, and measurable business growth.
Why Video Production for Manufacturing Companies Matters
Modern manufacturing isn’t just about machinery—it’s about people, processes, and purpose. As global competition increases and talent becomes harder to retain, brand storytelling becomes a critical differentiator. A powerful manufacturing video can:
- Humanize your operations
- Attract top talent
- Educate stakeholders
- Inspire customer trust
- Differentiate you from competitors
According to Wyzowl’s 2025 Video Marketing Report, 91% of businesses use video as a marketing tool, and 84% say video directly increases sales. In today’s industry, video production for manufacturing is essential—not optional.
Our Proven Process for Video Production for Manufacturing
We bring cinematic storytelling to industrial environments by combining rigorous planning with on-location creativity. Here’s how we do it:
1. Discovery Sessions for Video Production for Manufacturing
We begin by understanding your company from the inside out—your mission, processes, innovations, and target audiences. This step uncovers the authentic stories that make your company unique.
2. Site Scouting & Pre-Production
Our producers scout your manufacturing site to identify optimal lighting, noise levels, and safety conditions. We build a production schedule that keeps your team’s time and operations top of mind.
3. Scriptwriting & Interview Prep for Manufacturing Videos
Our storytelling team crafts compelling scripts and prepares interview questions that evoke emotion, insight, and clarity. We make real employees and leaders the stars of your video.
4. High-End Cinematic Video Production for Manufacturing
Using RED digital cinema cameras, sliders, dollies, drones, and professional lighting kits, we create sleek, dynamic visuals. Our on-site team includes a Director, DP, Gaffer, Grip, and Audio Technician.
5. Editing, Motion Graphics & Sound Design
In post-production, we cut multiple video versions for different platforms—full-length brand films, short web clips, vertical social reels, and recruitment edits. We add graphics, music, and branded visual identity.
What Sets Our Video Production for Manufacturing Apart
Many video production companies offer industrial services—but few combine the precision of documentary storytelling with the artistry of cinematic production. At Barking Squirrel Media, we:
- Film on location at working industrial sites with minimal disruption
- Craft emotionally engaging narratives, not just highlight reels
- Deliver content libraries with reusable clips for social, sales, and HR
- Use advanced cinema tools (RED, drones, dolly rigs) for premium visuals
- Offer bilingual and safety-certified crews for complex environments
Our clients choose us because we understand manufacturing and turn real-life challenges into brand-building opportunities.
Case Studies: Video Production for Manufacturing in Action
Z Packaging
This brand video campaign showcased innovation and sustainability in their packaging processes. Post-launch, Z saw a 40% boost in social media engagement and reported a 2x increase in job applicants.
Celanese Corporation
Our documentary-style video helped Celanese spotlight its technology and culture across global divisions. The internal rollout resulted in a measurable improvement in employee morale and executive alignment.
Shepherd Chemical
Through a combination of storytelling, motion graphics, and site footage, we created numerous videos that clarified complex chemistry for potential clients—helping close contracts and accelerate partnerships.
The ROI of Video Production for Manufacturing
Data shows just how impactful manufacturing videos can be:
- 96% of marketers say video has helped increase user understanding of their product or service
- 84% of video marketers say video has helped generate leads
- 93% say it improves brand awareness
- 82% report video has increased dwell time on their website
And according to HubSpot, the average viewer retains 95% of a message when watching it in video form, compared to just 10% when reading text. In manufacturing—where complexity can overwhelm—video becomes your most persuasive tool.
Video Production for Manufacturing Teams Across Departments
Our video production for manufacturing campaigns don’t just live on your homepage. We produce assets that serve:
- Marketing: Brand films, product promos, client testimonials
- Sales: Product explainer videos, demos, value proposition reels
- HR: Recruitment videos, culture showcases, onboarding content
- Internal Communications: Leadership messaging, process rollouts
Regional Leaders in Video Production for Manufacturing
Whether you’re in heavy industry, high-tech manufacturing, or precision fabrication, we’re here to help your story shine. We’ve partnered with manufacturers across Ohio, Illinois, Kentucky, and beyond to craft brand videos that work.
We’re not just video producers—we’re strategic storytellers who believe that great manufacturing deserves to be seen, heard, and remembered.
Frequently Asked Questions About Video Production for Manufacturing
How much does video production for manufacturing cost?
Costs can vary depending on the complexity, number of shoot days, and post-production needs. Most of our manufacturing video packages range between $7,500 and $30,000.
How long does the video production process take?
Typical turnaround is 4–6 weeks from discovery to final delivery, though timelines may vary based on project scope.
Can you film at our manufacturing site while we’re in operation?
Yes. We specialize in filming with minimal disruption to your workflow. Our crews are safety-certified and experienced in industrial environments.
What types of manufacturing companies do you work with?
We work with a wide range of clients—from advanced materials and chemical processing plants to packaging, food manufacturing, and heavy equipment.
Let’s tell your story.
Contact Barking Squirrel Media today to begin your custom video production for manufacturing journey.
