Video Production Agreements: Key Elements to Consider

Video production agreements are essential in defining the scope of work and expectations for a video project. The agreement outlines the producer and client’s responsibilities and obligations. In this article, we’ll discuss the key elements of the agreement and what to expect when working with a video production company.

Defining the Scope of Work

The scope of work is the most critical element of a video production agreement. It defines what services the video production company will provide and the timeline for completion. The agreement should also include details on the project’s budget, filming locations, and the number of revisions allowed. The scope of work should be as detailed as possible to ensure clarity and understanding throughout the project.

When defining the scope of work, it’s important to consider what type of video production services you need. Will the video be a promotional video, a training video, or a documentary? What is the goal of the video, and who is the target audience?

Licensing and Intellectual Property

The video production company holds the copyright to the video content unless otherwise stated in the agreement. The agreement should outline the terms of use for the video, including where and how it can be distributed. The agreement should include a buyout clause if the client wishes to retain ownership of the content. The buyout clause should specify the cost and conditions for the client to purchase the copyright.

Considering licensing and intellectual property when working with a video production company is important. Will the video be used for commercial purposes, and if so, who will own the rights to the content?

Payment Terms

The agreement’s payment terms section should specify the project’s total cost and the payment schedule. An initial deposit is required before production begins; the remaining balance is due upon completion. The agreement should include any additional costs not covered in the original estimate, such as travel expenses, equipment rentals, or additional revisions.

When negotiating payment terms, it’s important to consider the value of video production services. Will the video help you achieve your business goals, and is the project’s cost within your budget?

Changes and Revisions

Changes and revisions are a natural part of the video production process. The agreement should specify the number of revisions allowed and any additional costs associated with changes outside the scope of work. It’s important to clearly understand the revision process to avoid any surprises or delays in the project timeline.

When working with a video production company, it’s important to communicate any changes or revisions as soon as possible. This will help the video production company to adjust the project timeline and ensure that the final product meets your expectations.


A video production agreement is essential for any video project. It ensures that both the producer and the client are on the same page regarding the scope of work, timeline, and budget. The agreement should be as detailed as possible to avoid any misunderstandings or disputes. You can ensure your project succeeds by understanding the key elements of a video production agreement. Remember to always communicate openly with the video production company and keep the lines of communication open throughout the project.

Looking to connect with your audience in a powerful and emotional way? Look no further than Barking Squirrel Media! As a leading video production company in Cincinnati, we specialize in producing cinematic stories that deliver a compelling message for local and nationwide brands. Don’t hesitate to contact us today!